Stakeholder Management
stakeholder management
culturescape
has developed The Stakeholder Sandwich
- a new conceptual model which defines stakeholders and their interests. This is an innovative methodology and framework for mapping, managing and evaluating stakeholders, and identifying their interests and measures of success.
This model was developed from case study research and returned to first principles of stakeholder management. First hand practitioner experience has been combined with academic theory and concepts to develop a phased process that gives a 360° view of stakeholders across the project cycle which can be applied to a range of business contexts.
There are 4 key phases;
phase 1
identify stakeholders and map them on the core model
phase 2
understand their interests to plot factors and indicators of success
phase 3
develop management strategies to fulfill these interests
phase 4
collect data and evidence to evaluate the process and gauge success
